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Tips To Help Build Your Lash Clientele

Eyelash extension procedure, tweezers

A little birdie told us you have just joined the glamorous world of lash extensions. If this is true - then congratulations, because there’s nothing quite like stunning and eye-catching lashes. Now that you have entered the lash game, the next big step is to expand and build your clientele. Guess what, you’re in luck! Because we would love to share some of the best tips and tricks on how to create and increase your eyelash clientele. 


Social Media Platforms


It’s no secret that social media has taken over the 21st century and modern generation. Which is why it’s so important to keep up and to communicate with potential clients using these social media platforms. 

Let’s take Instagram as an example. Just by creating your own professional eyelash account and sharing photos and videos of your work and craft, you can spread the word about your services. Along with hashtags, reposts and Instagram story options, you can create a very strong relationship with your past and future clients. And don’t forget to reply to their comments to build that one-on-one bond and friendship!




When deciding to order something online, chances are you look through the customer reviews first to see if the product is worth the purchase. The same can be said for beauty services and treatments. By asking your happy and satisfied customers to leave kind reviews, you can get the word out that your lash expertise and skill sets are superb and unmatched! This way, newcomers to the lash world, who don’t have personal recommendations, can trust your masterful expertise and experience. 


Special Offers & Free Services


Let’s be honest - there’s nothing better than getting a freebie! From makeup samples to free spa massages, we would love to have it all! That’s why, we highly recommend creating special offers and discounted services to referred clients. Not only will your kind gesture invite more and more lash enthusiasts, but grateful customers will go on to spread the word about your unique and one-of-a-kind approach!


Word of Mouth


And last but not least, let’s see how word of mouth marketing will do wonders for your lash clientele! Just like trusted reviews, it’s very important for you to create buzz around your lash services and treatments. At the end of your sessions, you can kindly ask your clients to tell their friends and family about your eyelash services and the gorgeous lash looks you can create! What do you have to lose? And who knows, just one referral could lead to a flourishing business in no time. So, what are you waiting for? Use our amazing tips and tricks and expand your lash clientele today! 

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